Partial Removal Only

Does Facebook Remove EXIF Data?

Only GPS Location - Everything Else Stays

Facebook keeps camera data for advertising and stores all metadata internally

The Short Answer

Facebook only removes GPS coordinates from public view. They keep camera information, timestamps, and settings visible. Worse, Meta stores ALL your original EXIF data internally for advertising and profiling.

Facebook's Selective EXIF Handling

✓ What Facebook Removes

  • • GPS latitude and longitude
  • • Altitude information
  • • Direction/bearing data
  • • ...That's it!

✗ What Facebook Keeps

  • • Camera make and model
  • • Lens specifications
  • • Date and time taken
  • • ISO, aperture, shutter speed
  • • Flash settings
  • • Orientation data
  • • Software used
  • • Color space info

The Meta Data Collection Machine

Just like Instagram, Facebook stores your complete EXIF data internally, including the GPS coordinates they "remove". This data feeds their advertising machine:

  • • Device Profiling: Target iPhone 15 Pro users with luxury ads
  • • Location History: Build maps of where you travel
  • • Behavioral Patterns: Analyze when and where you take photos
  • • Cross-Platform Tracking: Link your Facebook, Instagram, and WhatsApp activity

Why Facebook's Approach is Dangerous

False Sense of Security

By removing only GPS data, Facebook makes users think their privacy is protected. In reality, your camera model alone can reveal your income level, profession, and interests.

Timestamp Tracking

Facebook keeps exact timestamps with timezone data. They know when you wake up, when you're on vacation, and can predict your daily routines from photo patterns.

Cambridge Analytica 2.0

Remember Cambridge Analytica? EXIF data is another goldmine for psychological profiling. Your photo metadata reveals more about you than your posts ever could.

Don't Let Facebook Mine Your Metadata

Facebook's partial EXIF removal is designed to harvest maximum data while appearing privacy-conscious. Take real control - remove ALL metadata before uploading.

Strip EXIF Before Facebook

Free • Private • Beat Meta's data collection